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Lead Generation
Our specialty is to uncover and develop qualified sales opportunities
that will result in closed business. We plan and execute telemarketing programs
that identify prospects who are ready to buy. Our proven multistage process
isolates sales prospects in your target market, then moves them quickly through
lead qualification to close sales faster. The TSS process ensures that your
Sales Reps always have qualified leads to follow up in their sales funnel.
That increases your sales productivity, total revenue and ultimately profitability.
The Telemarketing Call
Lead generation involves telemarketing activity using a script to
guide the call and gather the relevant information you need to qualify an
opportunity. Scripts are carefully crafted to engage the contact in a two
way conversation. They typically include twenty to thirty questions designed
to identify the customer's projects, issues and hot buttons. This information
arms your field Sales Reps with robust sales intelligence and allows them
to focus on closing the sale faster. Most of the legwork has already been
done. The customer is well on the way to making a decision.
Qualified Leads
Telephone contact with key decision makers
and influencers enables us to qualify companies, uncover opportunities and
confirm needs. All lead information is captured electronically so it can be
easily imported into any database for lead tracking and marketing analysis.
Qualified leads are rated Hot, Warm and Suspect based upon criteria agreed
in advance. Leads are qualified using the following parameters.
Technology
Needs
Business
Issues
Purchase
Timeframe
Approved
Budget
Decision
Makers
Campaign
Results
In the last quarter we delivered over $150 million in sales opportunities
to our clients. A sample of typical campaign results is shown below. Based
on our experience we will project the results you can expect in number of
leads, closed business and ROI.
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Tactical
Sales Solutions Inc
Tel: (416) 229-2442 Fax:
(416) 229-9798
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